 | Author(s) : Dave Evans Publisher : Sybex Date : 2008 Pages : 432 Format : PDF ISBN-10 : 0470344024 DOWNLOAD |
If the idea of starting a social media marketing campaign overwhelms you, the author of Social Media Marketing: An Hour a Day will introduce you to the basics, demonstrate how to manage details and describe how you can track results. Case studies, step-by-step guides, checklists, quizzes and hands-on tutorials will help you execute a social media marketing campaign in just one hour a day. In addition, learn how to integrate social media metrics with traditional media measurements and how to leverage blogs, RSS feeds, podcasts, and user-generated content sharing sites like You Tube.
 | Author(s) : Susan Sweeney Publisher : Maximum Press Date : 2008 Pages : 432 Format : PDF ISBN : 1931644659 DOWNLOAD |
Susan Sweeney has been sharing her vast Internet marketing expertise with corporate and conference audiences around the globe for over 10 years. Susan’s passion for the subject, depth of knowledge, and enthusiasm fuel her dynamic presentations. To discuss hiring Susan to speak for your next event or having her do a private Internet Marketing Bootcamp for your organization, contact her speaking office at 1-888-274-0537 or visit her Web site, http://www.susansweeney.com.
Presentation topics include:
• Past, Present, and Future Trends of Marketing Online
• Secrets of Search Engine Success
• 3G Marketing on the Internet
• The Formula for eBusiness Success.
• Past, Present, and Future Trends of Marketing Online
• Secrets of Search Engine Success
• 3G Marketing on the Internet
• The Formula for eBusiness Success.
 | Author(s) : Stephen L. Nelson, Pat Coleman Publisher : Redmond Technology Press Date : 2000 Pages : 720 Format : PDF ISBN : 0967298164 DOWNLOAD |
Beginning with fast-paced but thorough tutorials of the basics of working with the Internet, this guide gives the executive user an overview of Web browsing, the Internet's architecture, e-mail, newsgroups, and FTP (File Transfer Protocol) servers. Ways to use these tools to perform business research and techniques for using online business and government resources are discussed. Also included are step-by-step instructions for six common Internet business projects, including setting up a Web site, setting up a Web store, publishing an e-mail newsletter, using the Internet for publicity and promotion, using the Internet to recruit and as an employment tool, and setting up and managing an investment portfolio.
 | Author(s) : Andrew Griffiths Publisher : Allen & Unwin Date : 2006 Pages : 256 Format : PDF ISBN : 1741750067 DOWNLOAD |
Building your web site is not enough, you must alert potential clients to it and encourage them to visit it. Buy this book, follow Wong's advice and they will come.
This book provides 101 web-site promotion plans categorized into ten chapters. It even has an implementation checklist to make sure you are covering all the bases and are rounding them in the right order. For coverage, click on Table of Contents in the left-hand column of this page.
Thomas Wong is a leading Internet and technology-training expert based in the Silicon Valley.
